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	<title>123 Tweak &#187; Google</title>
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	<description>Tweaking your Website</description>
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		<title>9 Ways to Keep Google Happy</title>
		<link>http://www.123tweak.com/9-ways-to-keep-google-happy/</link>
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		<pubDate>Sun, 07 Jun 2009 19:47:46 +0000</pubDate>
		<dc:creator>Tweak</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Search]]></category>
		<category><![CDATA[seo]]></category>

		<guid isPermaLink="false">http://www.123tweak.com/?p=111</guid>
		<description><![CDATA[A recent Google patent application has the SEO community buzzing. At a bare minimum this document reveals the direction Google is taking its future search criteria. Changes in the way Google will be evaluating pages for search rankings are intended to address two major problems:
- Search engine spam, and
- Ensuring that &#8216;fresh&#8217; documents score higher [...]]]></description>
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		<title>Top 12 Tips To Writing Effective Google AdWords Ads</title>
		<link>http://www.123tweak.com/top-12-tips-to-writing-effective-google-adwords-ads/</link>
		<comments>http://www.123tweak.com/top-12-tips-to-writing-effective-google-adwords-ads/#comments</comments>
		<pubDate>Sun, 07 Jun 2009 19:43:40 +0000</pubDate>
		<dc:creator>Tweak</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[ads]]></category>
		<category><![CDATA[AdWords]]></category>
		<category><![CDATA[tips]]></category>

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		<description><![CDATA[In this article I show you my top twelve tips for creating effective Google AdWords ads.
Iâ€™ve been testing the Google pay per click advertising system for a while, with much success. These tips will help you create ads that generate higher click through rates, and lower cost per click.


Target The Right Audience
Target the right audience [...]]]></description>
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